University of Essex
Print design|Digital
Brand continuity projects with CDS to ensure Essex remains a top 30 university.
As a complex organisation with many different entities from academic departments and research centres to a four-star hotel, the UoE brand uses a considered visual hierarchy to ensure that audiences can quickly and easily identify communications from the University.
Yellobelly worked closely with CDS who were appointed to run the University’s graphic design and print functions.
We worked across multiple print and digital comms including prospectuses, campus graphics, wayfinding signage and food collateral.
All of these diverse projects required a consistent brand focus to ensure that the core ethos of ‘freer, more daring, more experimental’ was met.
