Grove House
Brand|Print design|Website|Digital
The grandeur of a Palladian style house in South West London provides the perfect setting for a wedding.
Complementing the state-of-the-art conference centre at Roehampton Venues’ Elm Grove is the Grade II listed Georgian property, Grove House.
The Roehampton Venues team invited Yellobelly to develop a new brand identity and positioning for Grove House. The client brief was to reference Grove House itself as a historical feature within the design development.
The new branding features a ‘GH’ combination with a decorative floral ‘G’ and an architectural ‘H’. The design represents the marriage of beautiful gardens and Romanesque-style detail.
The primary typeface used is Josefin Sans. An elegant, geometric sans-serif typeface inspired by sans serif designs from the 1920s. Complementing and contrasting are the supporting fonts Cormorant Garamond and Outfit.
